Let’s Talk Solar: How Utilities can Communicate Effectively with their Customers
Webinar

Let’s Talk Solar: How Utilities can Communicate Effectively with their Customers

Solar can be a complex and highly-charged topic, wrought with potential communications pitfalls. The worst – and all too common – outcome is that utilities come off sounding anti-solar, often leading to negative customer perceptions and brand erosion.

Join SEPA, E Source, and Commonwealth Edison Company (ComEd), to learn how your utility can improve your solar-related communications efforts and avoid receiving the dreaded “anti-solar” moniker from your customers. You’ll gain actionable customer insights from recent E Source market research on customer communications preferences and benefit from best practice examples from the E Source Solar Website Benchmark and ComEd’s experiences.