Electrifying Transportation: Customer-Centric Utility Strategies

March 7, 2019
11:00 AM PST/ 2:00 PM EST
60 minutes
Electrifying Transportation: Customer-Centric Utility Strategies

Why Utilities Need to Educate Customers On Electric Vehicles and How to Do It

Electric Vehicles (EVs) are quickly becoming a viable alternative to traditional gasoline vehicles, and electric utilities are taking notice. When utilities take a proactive approach to customer education about electric vehicles, they can influence charging behavior in a way that works for them to prevent unforeseen infrastructure needs. During this webinar, you’ll get actionable tips for the best educational tools and how to measure the impact of education efforts to make sure utilities are achieving what they want.

In this webinar, we will discuss trends and best practices for utility customer engagement, including:

  • The utility’s evolving position in the electric vehicle ecosystem
  • Customer expectations, and how leading utilities are meeting them
  • Prioritizing and deploying customer engagement resources cost-effectively
  • How to measure impact and report success