2019 Utility Demand Response Market Snapshot Highlights

Executive Talking Points

  • In 2018, utilities reported a demand response enrolled capacity of 20.8 GW and dispatched capacity of 12.3 GW.
  • The C&I market segment contributed to the majority of total reported enrolled demand response capacity.
  • Demand response could deliver $15 billion per year of savings by 2030.
  • New advanced applications allow for a more integrated approach to demand response and the provision of grid services.
  • Regulatory mandates provide incentives for demand reductions and motivating utilities to expand demand response through the integration of programs.
  • Mass market demand response accounted for 7.4 GW of enrolled capacity and 4.3 GW dispatched.

Demand Response Capacity Program Types


of utility respondents offered AC switch programs


offered water heater programs

Enrolled Demand Response Capacity Markets

Commercial and Industrial Customers

  • Contribute to the Majority of Demand Response
  • Have Increasing Program and Technology Options
  • Are Using Demand Response an Alternative to Generation Capacity
  • Are Leveraging Programs as Non-wires Alternatives

Industry Trends: Advanced Applications of Demand Response


of participating utilities show they are interested, planning, piloting, or are currently offering a demand response pairing with solar, storage, and other technologies to provide more reliable demand reduction.


Benefits of Using Advanced Technology with Demand Response for Utilities:

– Use different DERs to help manage load
– Better account for increasing penetration of renewables
– Engage with customers
– Aim to provide larger savings
– Provide diverse solutions and multiple grid services
– Called on more frequently due to their flexibility

Get the Full 2019 Demand Response Market Snapshot