October Member Brief: Can Electric Utilities Meet The Renewable Energy Goals Of Corporate Customers?
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October Member Brief: Can Electric Utilities Meet The Renewable Energy Goals Of Corporate Customers?

  • Describes an opportunity for utilities to offer green energy to corporate customers in an innovative way
  • Provides the customer perspective on utility green tariff offerings
  • Summarizes green tariff programs that have worked well

Corporate customers want green energy options

U.S. corporate appetite for renewable energy is a business opportunity that electric utilities can’t ignore. Sixty-three of Fortune 100 companies have committed to obtaining most, if not all, of their energy from sustainable, carbon-free sources.  Over the past four years, corporate renewable energy purchases in the United States and Mexico have exceeded 8 GW. By contrast, utility green tariffs to date have met less than 1 GW of the U.S. demand.

Strategies for Success

Based on a set of in-depth interviews with key accounts customers, this member brief will help you understand how current utility renewable energy offerings have fallen short, identify solutions to improve a renewable energy offering, and benchmark against programs that have worked well, like those from Dominion and Puget Sound Energy.

In the past four years, state regulatory commissions have approved more than a dozen utility green tariffs, designed to serve commercial customers’ growing demand for renewable energy. The term encompasses a range of contract structures developed in response to corporate demand for renewable energy.

 

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